PAULA’S CHOICE, OFF THE SHELF — CREATIVE DIRECTION + DIRECTING
PRESSED AND REFRESHED CAMPAIGN — ROWENTA AEROSTEAM
We shot a series of videos featuring the Aerosteam and Allison Bornstein around the simple idea of making clothes feel new again.
D1A Team —
Group SVP: Randi White
VP Story: Jesse Hicks
Sr. Director C&C: Christina Siliunas
Story Director: Alexandra Hardwick
VP Creative Director: Scott Jones
Strategist: Sinead Chang
PR: Gaston McGary
Integrated Producer: Jordan Barnhart
Talent: Allison Bornstein
Director: Andrea Cenon
1st AD: Jenna Verchota
DP: Tanisha Moreno
Cam Op: Natalia Moscoso
1st AC/A-Cam: Raquel Wajner
1st AC/B-Cam: Elaine Pusey
Producer: Gabby Magpantay
Prod Manager: Denise McNally
PC: Maddie Berry
Truck PA: Maryln Ramirez
Set PA: Kaytlin Jackson
Pass Van PA: Rogelio Vargas
Runner: Sam Gorman
Gaffer: Ryan Hoang
Key Grip: Zach Domingo
Swing: Ames Hoang
Art PD: Evan Smith
PD Asst: Elijah Newman
Sound Op: Nick Caringan
VTR: Jeep Thatcher
Wardrobe Asst: Rachael Davis
Stills Photog: Ethan Newmeyer
Photo Asst: Maria Alvarez
Digi Tech: Miaria Toncosco de Gibbs
Lighting Tech: Byron Nickleberry
Post Prod —
Post Producer: Emily Gordon
Editors: Jake Schwartz, Diane Bruzzese, Natalie Vinciguerra, Evan Petruzzi, Mark Cira, Brendan Cook
Assitant Editor: Alessandro Rios
Graphics: Dorian Munaco